Blog Archives

Thumbonomics: The Essential Business Roadmap to Social Media & Mobile Marketing

May 19, 2012/ 0 comment(s)

Join the conversation … People are talking about your company online … Do you know what they are saying? You should.

If you are a CEO, Business Owner or Marketer, would you like to: get ahead of your competitors; develop an overall social media road map for your business to follow; create pathways so your customers can find you in all the new ways they prefer; manage and enhance your company s reputation and position; track the true return of your investment from any social media campaign; know which online tools work best with social media; maximize your exposure with mobile marketing; and do it all with No Geek Speak?

Thumbonomics: The Essential Business Roadmap to Social Media and Mobile Marketing shows you why your website is no longer enough. Created by acclaimed Internet Marketing Expert and Communicator Heather Lutze, Thumbonomics takes you step-by-step through the development and implementation of your social media marketing program. Her exclusive Findability Makeovers showing you real results for real companies are included.

Thumbonomics shows how to successfully engage social media’s Big Five: Blogging, YouTube, Facebook, Twitter and LinkedIn.

What do Tony Hseih-CEO of Zappos, John Hickenlooper-Governor of Colorado, Charlie Cole-VP of Online Marketing for Lucky Brand and Bill Gerth-Head of Comcast Twitter Team have in common? Findability and Success … they ve done it through the techniques highlighted and recommended in Thumbonomics.

Does Geek Speak Overwhelm You?
No longer … with Thumbonomics, you ve the latest in the social media world produced in your own language, not techno-speak that can glaze your eyes over. Internet Marketing Expert Heather Lutze is your guide as she reveals the key techniques in mastering:

The Big Five: Blogging, YouTube, Facebook, Twitter and LinkedIn.
Creative online marketing strategies that will outcompete your competitors.
The latest strategies for a successful pay-per-click campaign.

Are you ready to take your business into the brave new world of social media? Don t miss out on the biggest marketing opportunity since the invention of television!

In your hands is an easy-to-implement strategy and tactics for social media marketing for you and your team. What might have taken years to figure out is within these pages.

Internet Marketing

Twitter Revolution: How Social Media and Mobile Marketing is Changing the Way We Do Business & Market Online

May 18, 2012/ 0 comment(s)

NO RULES

The revolution is underway. The power of social media lies with the people who use tools like Twitter.com. You decide how to use your power.

Our goal is not to create rules to follow on Twitter. We simply want to give you the best tips, resources and strategies to guide your success on Twitter at an accelerated pace.

Our mission is to help you avoid trial and error as early adopters were forced to endure, and help you participate in one of the greatest communication revolution of our time.

This book was designed to help show everyone from the small business owner to the CEO of a large corporation; from work at home moms to politicians in Washington, DC how they can participate in the fastest growing social network and micro-blogging revolution taking place right now.

Join us on Twitter!

Internet Marketing

Google Plus For Business: The Essential Marketing Guide to Google Plus

May 16, 2012/ 0 comment(s)

If you want to learn how to master Google Plus and market your business on Google Plus, this is the book to help you.

*********************************************************************

• I will teach you how to use Google Plus features such as setting up a profile, using hangouts, circles and much more…

• I will teach you how to increase your following and recommend free resources to help you.

• I will teach you marketing strategies and the methods to drive traffic to your site using Google Plus.

About The Author:
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Avis Williams has been doing social media marketing and online marketing for over three years and has worked for media companies such as Haymarket Media Group.

To learn more you can follow her on:

Google Plus:
http://gplus.to/aviswilliams

Internet Marketing

The Six-Figure Second Income: How To Start and Grow A Successful Online Business Without Quitting Your Day Job

February 21, 2012/ 0 comment(s)

Proven methods for building an online income streamYou don’t have to quit your current job, or already have piles of money, or be 24 years old, or riding a booming economy, in order to start a successful online business. The Six-Figure Second Income explains how to start or grow a business even when you think you have plenty of strikes against you.In the course of building an eight-figure real estate information marketing business, David Lindahl and Jonathan Rozek tested dozens of tools and techniques. This book is centered around principles they derived from all the tests they ran, tools they used, and money they spent.If you’re tired of the gimmicks and skepticism that anyone can really succeed online, this book will give you the no-hype, no-nonsense advice you need.

Wiley

Content Marketing For Dummies (For Dummies (Business & Personal Finance))

February 16, 2012/ 0 comment(s)

Get the whole picture and learn to create a successful online content marketing programSuccessful online marketing is about more than creating a Facebook page or writing a corporate blog. Brands need to build lasting connections with the right customers online through an effective online content marketing strategy, and this book shows you how. It explores ways to create a content marketing strategy, identify the content that will keep your customers coming back, create that content, distribute it online, and measure the results, with hands-on, step-by-step guidance.Content marketing is an essential element of successful online marketing and brand-building; this book shows you how to begin creating and distributing content online to market your businessExplains why content marketing is important and how to create an online content marketing strategy, which tools to use, and what to avoidShows how to create content and get it published online in long or short formOffers plenty of tips, case studies, and worksheets to ensure successOnline content marketing positions your business and your product for lasting customer interaction; Content Marketing For Dummies gives you the tools to create a program that works.

For Dummies

22 TOP GOOGLE TOOLS FOR INTERNET MARKETERS: How to Make the Most of Google’s Free Tools to Grow Your Business and Increase Your Profits (Marketing Matters)

February 10, 2012/ 0 comment(s)

**WARNING: This Internet Marketing Toolkit is for SERIOUS small business owners only, who want top insider secrets to success at online marketing and are willing to take action to grow their profits online.***Top Internet marketers Joan Mullally and Evelyn Trimborn are often asked how they manage to do it all: run successful websites and online businesses, coach, consult, write high-quality books, and still have time to volunteer for charities, plus occasionally eat and sleep.In this eye-opening special report, they give you 22 of the top Google tools they use to work smarter, not harder, in order to get it all done as Internet marketers.These are not just powerful tools that make them money, and help them keep their fingers on the pulse of some of the top trends in marketing and technology today. These tools are also all almost all FREE, and can be really fun to use.You will discover:+how to get the latest news on your niche delivered right to your Inbox+learn what everyone online is saying about your business+find the top keywords in your niche+get links back to your site to improve your Search Engine Optimization and page rank+make more money from your site through setting up additional streams of revenueand much more. Using one or two of these tools can certainly help boost your business. Using all 22 can transform your business to a profit powerhouse if you start taking action TODAY.If you are looking to do more in your business, but just feel stuck, or have no idea where to begin, then start using the top tools revealed in this guide to take your business to the next level of profit, strategy and success with your online marketing. ====TABLE OF CONTENTSINTRODUCTIONCHAPTER 1: GOOGLE GMAILCHAPTER 2: iGOOGLECHAPTER 3: GOOGLE ADSENSECHAPTER 4: GOOGLE ADWORDSCHAPTER 5: GOOGLE ALERTSCHAPTER 6: GOOGLE ANALYTICSCHAPTER 7: GOOGLE BLOGGERCHAPTER 8: GOOGLE BOOKSCHAPTER 9: GOOGLE DOCSCHAPTER 10: GOOGLE IMAGESCHAPTER 11: GOOGLE KEYWORD TOOLCHAPTER 12: GOOGLE MAPS CHAPTER 13: GOOGLE NEWSCHAPTER 14: GOOGLE OPTIMIZERCHAPTER 15: GOOGLE PICASACHAPTER 16: GOOGLE PLACESCHAPTER 17: GOOGLE+CHAPTER 18: GOOGLE READERCHAPTER 19: GOOGLE SEARCH KEYWORD TOOLCHAPTER 20: WEBMASTER TOOLSCHAPTER 21: GOOGLE WONDER WHEELCHAPTER 22: YOUTUBECHAPTER 23: BONUS TOOL: GOOGLE WALLETCONCLUSIONFURTHER READINGABOUT THE AUTHORSACTION STEPSFREE BOOK AND NEWSLETTER===WORD COUNT=17,196 WORDSINTENDED AUDIENCE:New Website OwnersNew Internet MarketersOnline Business Owners crunched for timeOnline Bloggers and Writers====ABOUT THE AUTHORSJoan Mullally and Evelyn Trimborn are the co-founders of the Marketing Matters series for Eternal Spiral Books and the authors of more than four dozen Internet marketing and small business titles. They have worked online in marketing, traditional, and digital publishing for nearly 20 years. You can read more of their marketing content at their consultancy firm Accent Marketing Group Inc. and the blog at http;//accentmarketinggroupinc.com

Eternal Spiral Books, http://EternalSpiralBooks.com

How To Promote Your Business: 50 Ways To Profit Using The Internet

February 9, 2012/ 1 comment(s)

Whether you’re in the real estate business, a restaurant owner, a beauty salon owner, etc… here’s your chance to effectively and easily gain more clients and increase your profits using the world wide web. In this informative book, you will discover 50 strategic and creative ways on how to promote your business using the internet. Implement them correctly and you will definitely be running a successful business for many years to come. Get this book before your competition does!

Internet Marketing

eBoot Camp: Proven Internet Marketing Techniques to Grow Your Business

February 2, 2012/ 0 comment(s)

In this Web 2.0 era, small business owners are at a severe disadvantage because they have minimal, if any, knowledge, about Internet marketing. They also lack the budget to hire a top-notch web marketer. As a result, the thrust of their Internet marketing program is usually a poorly performing website that attracts few visitors. e Boot Camp is the solution to the entrepreneur’s Internet marketing problem. This do-it-yourself book provides the know-how that’s needed to win business in cyberspace while eliminating the need for a large marketing budget. In just an hour or two a week, the small business owner will gain control of his or her Internet marketing campaign, using the step-by-step method Perlman presents. Specifically, readers will learn the keys to improving their search-engine ranking (the critical driver of traffic to a Website), how to create and manage blogs and e-newsletters and, finally, the secrets to a successful, sales-driven website.

Wiley

Internet Marketing for Business Answers – Small Business Expert Interviews (Internet Marketing for Business Answers, 1)

February 2, 2012/ 0 comment(s)

About the book

The absolute best way to learn how to grow a successful business is to pay attention to how the experts have done it before you. Internet Marketing for Business Answers, the Small Business Expert Interviews edition puts you into a private one-on-one session with over 16 of the most successful business owners and entrepreneurs on the Web.

Get a free copy of the audio book by visiting http://www.internetmarketingforbusinessanswers.com.
Who is this book for?

* You should read this book because it will help you generate more sales and leads
* You should read this book because it will help you learn how to get more publicity for your brand
* You should read this book because the people interviewed in this book have collectively over 150-years of experience dominating their industry and niche

And here’s the BIG reason. You should read this book because after you read it, you’re going to be excited, energized, amazed, and ready to run through a brick wall to implement the strategies and techniques and lessons you will have learned. Here’s a tip: Put your helmet on first. Those bricks are tough!

What’s in the book?

This book truly covers the vast expanse of Internet marketing from start to finish. The topics you will read and learn about include:

* Word of mouth marketing
* Customer service success secrets
* Web broadcasting & podcasting techniques
* Motivational & entrepreneurial startup tips
* Book authoring & professional speaking tips
* Niche publishing business case studies
* Search engine marketing tactics
* Business branding & tagline techniques
* Affiliate marketing
* Landing page optimization
* Usability testing
* Public relations
* Pay per click strategies
* Viral marketing techniques
* Web video production & promotion
* Sales & marketing success & case studies
* Website copy writing & design
* Much more

BookBrewer

Free Marketing: 101 Low and No-Cost Ways to Grow Your Business, Online and Off

January 27, 2012/ 0 comment(s)

Simple, powerful marketing strategies every business can afford to implementThere’s never been a better time to be a marketer or entrepreneur than right now. Thanks to the Internet, a new world of free and inexpensive tactics can help get the word out to the prospects of any business with a limited marketing budget. Free Marketing delivers more than 100 ideas to help any small business owner or marketer generate new revenue–with little or no marketing budget.With both Internet-based and creative offline ideas, you’ll discover ways to turn your top customers into your unpaid sales force, get your competitors to help you promote your new products, grow a loyal audience that devours your content, and spread the word about any product, service, cause or personality.Use simple videos as promotional power toolsHold an eBay auction for publicity purposes (author Jim Cockrum made over $30,000 and earned tons of free publicity from just one auction)Find the perfect online partners that can take you to the next level quickly…and more!Grow a successful business without letting your marketing budget tell you “No.” Jim Cockrum has proven that the most powerful marketing strategies are the cheapest.

Wiley